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  • Shirel Krafman is a brand designer really obsessed with typography, startup scrappiness and consistent design systems.

  • Once described by her marketing director as a ‘swiss army knife’ of design,

    SHIREL KRAFMAN is a designer from Toronto.

    Currently working at SimpleTexting as the LEAD BRAND DESIGNER.

    Before that, she evolved fintech company Relay Financial and worked with founders at

    Peggy, amongst various other in-house, contract and freelance roles working

    predominantly on brand refreshes, digital experiences and at the intersection of UI/UX.

    In her spare time she explores the world, designs standout

    wedding invitations here and masquerades as a Chief Presentation Officer©

  • Shirel Krafman is a brand designer really obsessed with typography, startup scrappiness and consistent design systems.

  • Once described by her

    marketing director as a ‘swiss army knife’ of design, SHIREL KRAFMAN

    is a designer from Toronto.

    Currently working at SimpleTexting as the LEAD BRAND DESIGNER. Before that, she evolved fintech company Relay Financial and worked with founders at Peggy, amongst various other in-house, contract and freelance roles working predominantly on brand refreshes, digital experiences and at the intersection of UI/UX.

    In her spare time she explores the world, designs standout wedding invitations here and masquerades as a

    Chief Presentation Officer©